Calculating Scarcity – What Do You Stand To Lose?

Whenever the news announces heavy snow in London everybody goes into panic mode. The local supermarket shelves are quickly emptied, petrol stations run dry and suddenly everybody gets super productive before the white blanket arrives. Psychologist refer to this phenomenon as the “Romeo and Juliet Effect,” when we know something is going to be unavailable it suddenly becomes more attractive, … Read More

Why You Should Be Leading From The Bottom

From the moment we leave the womb we enter a world in which our survival relies on our ability to comply with those in authority. First it’s our parents, then it’s our school teachers and finally it’s the boss. It then comes as no surprise that questioning authority is a trait that most of us feel ill equipped and so … Read More

The “Screw That” Attitude

As we grow older, we each collect a list of things we believe we could never do.  It’s not that we have any real evidence for these assumptions but instead we’ve fallen into the inferiority trap of believing the opinions of others. Whether it was an old teacher, a parent or even a close friend, when we’re told we’re not … Read More

Reducing Stereotype Threat in the Digital Age

There is no group in society stereotyped more than young people. You can’t open a newspaper without reading a story about the young being unemployed, uneducated or depressed but other than making convenient news filler could all this negativity be causing longer lasting damage on our countries young minds? Psychologist have found that negative preconceptions of social groups can have … Read More

Will it work? Is it what I’m supposed to be doing?

If like me you’re constantly thinking up ideas for new ventures then you will almost always battle with these two questions. Will it work? This is always the first thing that comes to mind and is your rational lizard brain weighing up the probability of success in comparison to your own personal knowledge. It’s also the part the brain that deciphers … Read More

Why do you want a job anyway?

This is a question more young people really need to ask themselves before they starts firing their CVs out into the world. Just because it’s the done thing after education and feels like the necessary step forward in your life doesn’t always mean it’s the right step, especially if you’re focusing on the wrong goals. Work should never be a … Read More