One of the hardest aspects of creating something new is having the ability to finish. We all get flashes of inspiration followed by a desire to put pen to paper but as the initial drive wears thin, self doubt begins to flood in and the process quickly becomes a battle of wills.

One of the main reasons for giving up is that we tend to focus too heavily on the final outcome and although this may be a great way to get you started, it creates a huge mental distance between where you are and where you want to be.

In order to stay motivated our brains need regular hits of pleasure and so to keep it on your side you must acknowledge the smaller wins. First begin by breaking your bigger goal down in to smaller manageable pieces; pieces that you can take responsibility for and act on now.

Sometimes all it takes is an email or a telephone call to remind yourself that you’ve moved one step closer to where you want to be and it will be enough to keep you going. So what’s your next small win?

“You succeed on the multiplier effect of small wins.  You’ll lose if your objective is too large.” – Dan Erwin